You've uploaded hundreds of designs but most of your revenue comes from a handful. StoreLyst tracks per-design profitability including fulfillment costs, shipping, and returns — so you can double down on winners and retire the rest.
Your POD provider charges different base costs for different products — t-shirts vs. hoodies vs. mugs all have different margins. But your Shopify dashboard just shows revenue. You have no idea if that trendy all-over-print hoodie is actually profitable after the $28 base cost.
Between base product costs, printing fees, shipping to the customer, and platform charges, the actual cost per unit varies wildly. And when your POD provider changes pricing — which they do regularly — you need to recalculate margins across your entire catalogue.
A design might get a burst of sales from a social media post and then go silent. Without long-term sales velocity data per design, you can't tell the difference between a one-hit wonder and a steady earner that deserves more marketing spend.
POD products have notoriously high return rates — sizing issues, colour differences between screen and print, quality expectations. Each return isn't just a lost sale, it's a fulfillment cost you've already paid. Without tracking returns per product, you can't identify and fix problem items.
Every feature built with print on demand sellers in mind.
See exactly how much profit each design generates after fulfillment costs, shipping, and returns. Sort your entire catalogue by actual profitability to find your hidden winners and your hidden losers.
Learn more about Profit & Loss →Enter base costs per product type and variant. When your POD provider changes pricing, update once and StoreLyst recalculates margins across your entire catalogue automatically. No more spreadsheet nightmares.
Learn more about COGS Tracking →Track return rates per product and per design. Spot patterns — maybe that specific t-shirt blank has consistent sizing complaints, or a particular design looks different printed than on screen. Fix problems early, save margins long-term.
Learn more about Returns Analytics →With hundreds of designs across multiple product types, manually optimizing every listing is impossible. StoreLyst's AI rewrites product descriptions, improves SEO metadata, and enhances your listings — across your entire catalogue if you want.
Learn more about AI Listing Optimizer →Here's what running your store looks like when everything works together.
Open the P&L dashboard filtered by the last 24 hours. See not just which designs sold, but which were actually profitable after fulfillment costs. Spot any designs trending upward that deserve a social push.
Review the returns dashboard to identify products with above-average return rates. Check if the issue is sizing (wrong blank), quality (print method), or expectation (listing photos don't match reality). Take action on the worst offenders.
Filter products by low conversion rate but decent traffic. Use the AI optimizer to rewrite descriptions, improve titles for SEO, and suggest better product tags. Better listings mean more sales from the traffic you're already getting.
Use competitor monitoring to see what other POD stores are adding. Identify trending niches, popular design styles, and pricing strategies. Validate ideas with data before spending time creating new designs.
Check if any POD provider price changes have affected your margins. Update COGS where needed. Review which product types still have healthy margins and which might need a price increase or retirement.
Common questions from print on demand sellers about StoreLyst
StoreLyst works with any POD provider because it tracks profitability from the Shopify side. You enter your fulfillment costs per product type, and StoreLyst calculates margins based on your actual sales data. It doesn't need to connect to your POD provider directly.
You set COGS per variant. So a t-shirt design at €8.50 base cost, the same design on a hoodie at €22, and a mug at €6 — each gets its own margin calculation. When costs change, update the variant COGS and all historical calculations adjust.
Absolutely. StoreLyst is built for merchants with large catalogues. The P&L dashboard lets you filter, sort, and segment by profitability, sales velocity, return rate, and more. You can quickly find your top 20 performers and your bottom 50 losers in seconds.
By identifying which specific products have high return rates, you can investigate the root cause. Maybe one t-shirt blank runs small, or a mug design looks different when printed. Once you know the pattern, you can fix the listing (update size guide, adjust mockup images) or switch to a different blank entirely.
Yes. When you add a new design, the AI can generate optimized product titles, descriptions, and tags based on the design type, target audience, and SEO best practices. It's particularly useful when you're launching 20+ designs at once and don't want to write each listing manually.
While StoreLyst doesn't set prices for you, it gives you the data to price intelligently. You'll see your exact margin at every price point after all costs. Combined with competitor pricing data, you can find the sweet spot between competitive pricing and healthy margins.
Stop uploading designs and hoping for the best. Track real profitability per design, reduce returns, and optimize listings at scale. Free 14-day trial.